Dress To Kill: HARD Summer Fashion Trends

One of our favorite things about HARD Summer Fashion is the endless amount of options festival attendees are afforded. Forget the merciless sun and humidity, HARD Summer is potentially the best festival for complimentary weather conditions, rival only to Outside Lands in beautiful San Francisco.

As festival activities through HARD generally don’t begin until the early evening, your festival crew will be able to forego sweating it out in the crowds. In fact, the evening can be downright chilly — an easy fix for those of you who choose to dance your faces off. We suggest you dress for a balanced climate on average.

So what’s in this year? 90’s floral is big for females this year. Simple patterns and sundresses, any outfit that’s conducive toward getting down the right way. We’re excited to see how this all shakes out especially following Coachella fashion for 2013.

As for males, similarly the funky style is still majorly in. We expect to see a fair share of loud hawaiian shirts and ridiculous patterns.

Hopefully we don’t see any more of the following…

• Furry boots
• Cut off shorts
• Indian headbands